I rated coverage level on a 1 to 5 scale, 1 being what I’d consider true tinted-moisturizer level (that skin-tone-smoothing but sheer veil). But a moisturizer - a hydrating skincare product - that imparts a bit of colour to help even out my skin tone, maybe boost it with a bit of a tan-like glow? I’ll take that! Your skin but better: That’s the ideal, right? Since this testing exercise, I’ve come to view tinted moisturizers (with SPF) as one of the best cosmetic heavy-lifters and a desert island pick right after mascara (yes, I probably need SPF more on a desert island, but who’s giving up their best mascara?).įor this test drive, I looked for the tinted moisturizers with the most natural-looking results, not foundation-like coverage. Sure, it covers dark spots and redness, but at the expense of your skin looking like … skin. I find it highlights, rather than disguises my “flaws,” like wrinkles and uneven texture. Our hope is that Shop Smart helps you reach that mythic shopping ideal: to buy less but better. We’re talking mascara, jeans, retinol serum, red lipstick, white sneakers, etc.
The idea is simple: Every month, The Kit editors exhaustively test-drive items in desert-island categories - not the season’s exciting yet ephemeral trends but the evergreen essentials you’re most likely to buy now and wear or use forever. Introducing The Kit's new editor-tested shopping awards, the Shop Smart Guide.